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During the Black Friday and holiday sales season, we assisted a key player in the consumer goods market in crafting promotional campaigns that successfully attracted customers while navigating the legal requirement to display the lowest price from the previous 30 days. Our guidance enabled the client to leverage the sales period’s full potential by offering compliant and compelling discounts that drew in customers, all without risking any pricing regulation breaches.

JOANNA WOJTYSIAK-TIERLING

ATTORNEY-AT-LAW

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