Our law firm provided extensive legal support for a high-profile international marketing project based on a globally renowned pop culture phenomenon. Our responsibilities included drafting the rules for an online competition and regulations for three live events, which together formed a complex and multifaceted project.
The hallmark of our work was crafting legal solutions tailored to the client’s unique business needs while ensuring full compliance with applicable laws. The competition’s rules required innovative approaches, such as maintaining the secrecy of the main prize until its official announcement. For the events, we developed comprehensive regulations addressing participant safety, data protection, and operational logistics, all aligned with the specific requirements of the pop culture theme.
Our involvement required close collaboration with the client’s international legal team, flexibility in addressing ongoing challenges, and coordination across multiple time zones. Thanks to our team’s dedication, the client successfully executed the project without legal obstacles, delivering an unforgettable experience to event participants.
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